‘New Domains’ Articles

For Stephen Glenn Card, the New York Sailing Center isn’t just a boat business for tourists who come and go. Instead, the boutique boating school in southern Brooklyn is a family legacy dedicated to educating the next wave of ocean-lovers about the true art of sailing.

If you’re an influencer looking to boost your business performance in 2023, consider incorporating a website with a descriptive domain into your digital portfolio. Whether you manage your brand, work with a partner, or contract a professional to manage your opportunities, a one-of-a-kind domain can help you attract new collaborators and grow your online presence.

This guide will explore insights from Identity Digital’s Chief Marketing Officer, Rachel Sterling. She breaks down key ways descriptive domains can ensure a relevant, cohesive online presence to build business success.

Whenever a business or brand wants to claim a memorable piece of “real estate” on the web, they often purchase a short, memorable domain that visitors can quickly type into their web browser. While there are millions of domain names currently available with annual renewal costs of under $20, there is a rich history of […]

These days, your website might just be the most important part of your business. For an ecommerce business, your website is your storefront. For all other businesses, products, and services, your website is often the first place potential customers go to learn what you’re all about.  Choosing a domain name is important, but what you […]